Drama 2.0 Looks to Bring Rap Music to Web 2.0

Rap music has a special place in my heart. As a kid, I grew up bumping Run-D.M.C. and my love for the beats (and sometimes the lyrics) has remained. While rap music’s evolution has often sadly mirrored the increasing materialism in society, I must admit that I still listen to it and am often entertained by some of its absurdities.

As most of my readers know, I love parody so I figured it was time to write a Web 2.0 rap song. I decided to do it using one of my recent favorites, the Make it Rain Remix by Fat Joe featuring R. Kelly, Birdman, Lil Wayne, T.I., Ace Mack and Rick Ross.

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I’m an E-Consultant

I’m pleased to announce that I’ve joined the team at and will be calling E-consultancy.com my new home away from home. Yes, Drama 2.0 will be posting on the pretty much daily during the business week so be sure to check out my first post and to tune in regularly for all of my future posts.

Some of my readers might ask “Why E-consultancy.com?” Because E-consultancy.com focuses on Internet marketing and ecommerce, it’s the perfect place for me to take my act since my interests in the Internet, media and marketing go far beyond the walled garden of Web 2.0. I’ll be able to write about a broader range of topics. E-consultancy.com has also been around since 1999, so it’s bubble-tested and Drama-approved.

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There Will Be A Fund

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Who is Drama 2.0?

I’ve done an interview with Allen Stern at Center Networks and I while I don’t reveal all, I do reveal some. Check it out.

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Drama 2.0 Names Zivity the 2007 Startup with the Best Sense of Humor

I named Zivity one of the Dumbest Startups of 2007 and then provided some critical analysis of the company after it was announced that Zivity co-founder Cyan Banister was going to pose topless to promote the company.

When I opened my email yesterday I noticed an email from Cyan. Immediately I assumed that I had received my first cease and desist notice. Of course, in addition to the fact that Drama 2.0 never posts libel, I’m based out of exotic locales whose governments tend to joke about the United States government. And I don’t even exist, which would complicate things further.

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BusinessWeek Sucks

BusinessWeek lost a lot of credibility when it put Kevin Rose on its cover with the headline “How this Kid Made $60 Million in 18 Months.” What little credibility BusinessWeek had left went out the window yesterday when BusinessWeek’s Los Angeles bureau manager Ronald Grover wrote an article entitled “Ten Things That Won’t Happen in 2008″ with a subtitle of “Pundits are eager to provide their predictions for the new year. Here’s something a little different.” Grover states:

…I’m gonna go in a slightly different direction for no reason other than, well, this is my column. And I can.

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Happy Holidays from The Drama 2.0 Show

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The Drama 2.0 Show Unveils New Logo

There’s nothing more important than brand image and after deciding that my logo simply wasn’t effectively conveying the Drama 2.0 brand, I turned to one of the most prominent corporate branding agencies in New York to develop a new logo for The Drama 2.0 Show. Dozens of focus groups and $115,000 later, I am pleased to unveil the new Drama 2.0 logo that you see above.

From the agency:

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Every once in awhile I’ll get a “pitch” email from a Web 2.0 startup. The vast majority of the pitches I’ve received haven’t been very impressive so I’ve not felt compelled to write about any of the startups pitched, even though I could easily write some negative reviews that would be of little interest to readers.

I received a pitch today that, like most of the others, failed to impress me and I thought to myself, “Even if a startup doesn’t have a chance, it’d be a whole lot more interesting to receive a well-written pitch.” Today I’m giving advice on how to write a good pitch so that I hopefully get pitches that are more enjoyable to read.

DramaFest 2007 Amsterdam a Mashing Success

The Google Party Jet touched down a few hours ago on its return flight from Amsterdam. Congratulations to the new members of Drama’s Mile High Club.

I’m happy to report that the inaugural DramaFest conference was a huge hit (both literally and figuratively) and went down as smooth as the Stolichnaya vodka that was in seemingly unlimited supply. As I knew they would, all of our speakers showed up (Michael Arrington was even there early).

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