A Social Media Marketing Campaign Deconstructed

Posted on April 14, 2008
Filed Under Marketing 2.0 |

Could an inexpensive social media marketing campaign drive 200,000 people to a SeaWorld theme park? One social media marketer claims just that.

, I deconstruct what some tout as a successful social media marketer campaign.

Based upon the available information and scarce Web 2.0 commodities called logic and common sense, I come to a startling conclusion: the emperor still has no clothes.

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